India’s most trusted industry, Britannia industry hires sales executives for their industries all over India. Those who are interested read the notification and apply it.

Name of post- Sales executive

Job Location– all over India

Job category– Territory sales in-charge

Job Type -Full time

Salary-Negotiable as per company rule.

Job scheduling– Day shift (Monday to Saturday)


The applicant must possess a graduation degree.

Desired competencies

  • Market execution
  • Business development
  • Channel partner management
  • Selling & negotiation

Key Responsibilities:

Ensure achievement of secondary sales targets

  • Setting objectives for AW
  • Breaking objectives for AWSM (beat-wise)
  • Ensure communication of objectives to AW
  • Periodic tracking of objectives

AW Management

  • Align, support & motivate AW to meet business objectives
  • Ensure adequate infrastructure & systems
  • Act as a commercial interface between AW & BIL

Coach, manage & evaluate AWSM performance

  • Coach AWSM on BIL best practices & WOW
  • Train AWSM on Sales Call Process
  • Evaluate their performance Periodically
  • Provide on-the-job support/guidance for addressing territory-specific issues

Ensure adequate service level in the market & build a business in existing & new outlets

  • Ensure adequate servicing at dealer points
  • Maintain relations with existing dealers
  • Increase the depth and width per dealer
  • Prospect new outlets
  • Perform activations as per decided by ASM

Execute visibility implementation & Merchandizing

  • Ensure adherence to plan-o-gram
  • Ensure execution of primary & secondary Merchandizing
  • Ensure execution of Visibility Implementation

Implement launch of new consumer promos/trade schemes & new products

  • Operationalize new products through communication & sampling
  • Effectively communicate schemes to AWSM to ensure the right sell-in at the dealer point
  • Track & review performance of new products/schemes

Market Intelligence

  • Collect & report required market information on competitor activities like promotions (trade & consumer), service day, off-take, prices, new launches, visibility, etc

Maintain records & systems

  • PJP data

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